06/07/2010
Nectar, the UK's leading loyalty programme, is partnering with one of the UK's biggest optical chains, Vision Express, to offer cardholders a new place to collect.
Nectar collectors will be able to earn 2 points for every £1 spent at over 330 Vision Express stores, nationwide from July. So, whether buying designer eyewear, prescription glasses, contact lenses or just having a regular eye test, Nectar collectors will be able to earn points on all their eye care needs with Vision Express.
"We are committed to rewarding our customers for their support by giving something extra back." said Brian Linnington, Vision Express' Buying and Marketing Director. "Our customers trust Vision Express to provide the best quality, choice and value. Through our partnership with Nectar, our customers will receive even greater value as they'll be able to collect Nectar points for their purchases."
James Frost, Nectar's Marketing Director says; "At Nectar, we're always looking for ways to improve our offering and we're delighted to give Nectar cardholders the opportunity to collect points with such a trusted brand. Nectar has found an ideal new partner in Vision Express, which has a reputation for great service, quality products and a wealth of expertise. We know that eye care is important to all our collectors - nearly two thirds of consumers have optical needs, so we're sure this partnership will be a popular addition to the Nectar programme."
So, for all of us with less than perfect eyesight - there's finally something to celebrate! Combining points earned on eye-wear purchases with the hundreds of other ways to collect Nectar points, from grocery shopping to buying petrol and paying energy bills, and cardholders will be able to really treat themselves.
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